Online Advertising Services

Ads that put your business in front of ready to buy customers.

SEM, PPC, Search Ads, Display Ads, Social Ads
Google Ads, Facebook & Instagram Ads

Ready to sell like never before?

From Google search to social campaigns, we run paid ads for small businesses that want more leads without wasting budget. We are a full team of strategists and ad specialists based in Glastonbury, CT, and we have been helping local businesses grow online since 2010. It is time to work with a team that treats your ad spend like their own.

Google Ads Management

We run the whole thing for you, from planning and posting to keeping your profiles active and consistent. You focus on your business while we keep your social presence working every day.

Facebook and Instagram Ads

We reach the right people with targeted social campaigns built to drive real results. Sharp creative, precise audience targeting, and budgets managed to get you the most out of every dollar.

PPC Campaign Management

Ongoing PPC management that never runs on autopilot. We monitor, test, and adjust your campaigns constantly, cutting what does not work and doubling down on what does, so your cost per lead keeps dropping.

Retargeting

Most visitors do not convert on the first visit. We bring them back with retargeting ads that keep your business in front of people who already showed interest, turning near misses into customers.

Landing Pages That Convert

An ad is only as good as where it sends people. We build focused landing pages designed to turn ad clicks into leads and sales, so your campaigns actually pay off instead of leaking budget.

Reporting and Insights

Clear monthly reporting on spend, clicks, leads, and return, in plain language. You always know exactly what your ad budget is doing and where we are taking it next. No vanity metrics, no guesswork.

Search Ads

Search Engine Marketing uses keywords to give your clickable PPC ads coveted placement in online search results.

Drive More Website Traffic

Search Ads turn views into customer conversions by creating a direct link to your website.

Display Ads

Digital display advertising uses graphics, images, videos, and carefully crafted messages to attract customers to your site. They encourage viewers to engage and interact with your brand while on third-party websites.

Expand Your Brands Reach

Display ads inspire curiosity, generate interest, and build brand awareness. They reach new customers who might need your products and services but don’t know about your company.

Social Ads

Social advertising gives you access to targeted groups on social media platforms. You choose the demographics you want to reach. We recommend sites that draw that specific demographic, and we design ads that generate responses.

Put Your Ads Where the People Are

Social media platforms use analytics to identify your target audience. Our ad campaigns place interactive posts, ads, and videos in potential customers’ social media streams. It’s a quick, effective way to connect with new consumers and boost your brand.

WebLight Media Web Design place picture
5.0
Based on 46 reviews
Joseph Figueroa profile picture
Joseph Figueroa
3 months ago
If your business needs a refresh on your website, I would recommend working with WebLight Media. Working with Jacob is easy. He listens to what your business needs and can come up with custom solutions to make sure your website is performing the best it can.
Isabelle Stanley profile picture
Isabelle Stanley
3 months ago
Getting professional photography done by Jacob at WebLight Media is always a breeze! He takes his time to make sure you are happy with your headshots, and the turnaround is fast. I would recommend WebLight Media for your company's professional photography any day!
Sam Guttentag profile picture
Sam Guttentag
3 months ago
Jacob is great at digging into your Google Business Profile to fully optimize your organic search presence on Google Maps. If you want your business to be seen on Google, reach out to WebLight Media and see what they can do for your SEO.
Stacey Zackin profile picture
Stacey Zackin
4 months ago
I have built multiple websites with Weblight Media and am always impressed and appreciative of their knowledge and responsiveness. They are a talented collaborator that I have come to trust and I recommend their comprehensive services.
Rahul Patel profile picture
Rahul Patel
4 months ago
David is great! Very professional and gets things done! Thank you!
Kyle Constant profile picture
Kyle Constant
4 months ago
I had a great experience working with Webligh Media. As a fellow BNI member, I already knew they had a strong reputation, but their team exceeded my expectations. From day one, they were informative, professional, and made the entire process incredibly simple and easy to understand. They took the time to answer all of my questions and ensured I felt confident every step of the way. Their communication, expertise, and dedication to providing excellent service truly set them apart. I highly recommend Webligh Media to anyone looking for a knowledgeable and reliable team to work with.
Frank Ward profile picture
Frank Ward
3 years ago
Extremely responsive, creative and proactive professionals. Over several years association WebLight Media has provided my firm with a full spectrum of services, including but not limited to, website design, content and copy, search engine optimization and platform management. WebLight's owner, David Joslin has extensive experience, along with the areas mentioned above, in the crafting and delivery of multi-media, social media awareness and advertising campaigns. Working with David and his entire team of writers, designers and administrators has been an extremely rewarding experience. I highly recommend WebLight Media.
Tony Dube profile picture
Tony Dube
10 years ago
I have worked with David of WebLight Media for several years and I have been impressed with his hi level of expertise, creative thinking and relaxed personality. He makes the creative process easy to understand, easy to integrate and fun! Call David if you are looking to increase your web exposure, add e-commerce or if you just need a refreshing up of your existing site.
Ron Silberman profile picture
Ron Silberman
10 years ago
I have know David for several years now and as a small business owner, have used WebLight Media to improve my organic web results with great success. Dave brings an easy style, great expertise coupled with artistic abilities rarely seen in today's world. Without reservation, I recommend WebLight and David Joslin for your web-sight needs!! You will be pleasantly surprised.

WebLight Media

What Is PPC and How Does It Work?

Pay-per-click advertising targets your market with keyword-driven ads. You pay only when a potential customer clicks your ad to visit your landing page, website, or Ecommerce store. PPC marketing solutions offer multiple performance benefits.

  • Target your market
  • Expand your reach
  • Increase website traffic
  • Boost brand awareness
  • Enhance online visibility
  • Increase conversions
  • Increase sales

Pay-per-click ads produce results because they reach customers who are searching for the products and services you offer. We research to find the right keywords to reach your preferred market. We use keyword tools that show us actual words and phrases people used most often when looking for products and services like yours.

We place your ads using Google Ads and other search engine ad platforms. Instead of advertising to a broad group, targeted ads focus on your specific demographic, audience, or market. Although you pay for preferential search results, historically, PPC ads have produced a strong return on investment.

PPC ads

%

Users

60% of users can’t tell the difference between a paid and an organic result

PPC trends indicate many people regard this method as poor advertising because they think users evolved and started avoiding sponsored results. There is some truth to this, but a recent study shows that two-thirds of the users didn’t recognize the difference between an organic search result and a sponsored ad on Google.

(Marketing Tech News)

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Businesses

40% of businesses say their PPC budget is lower than what they want it to be.

As more businesses experience the excellent conversion rate of PPC ads, their appetites grow bigger. Not every company, however, has the budget to invest more in pay-per-click advertising. Pay-per-click statistics reveal that more than 40% of brands and agencies would gladly increase their ad spending but lack the funds to do so. Another research shows 62% of marketers will definitely increase their PPC budget for next year.

(PPC Protect)

%

People

75% of people say they click on ads because they expect an answer to their question.

In case you were wondering why people click on ads, PPC stats reveal that 75% of people believe they provide answers to their queries. 33% of users state that they click the ad because they think it contains the right answer. With this in mind, the number one rule for success on search engines is to write content that provides answers to search queries.

(Clutch)

 

Why Pay for Online Advertising?

Your business needs a creative, informative website, but it won’t attract customers just because it exists. When used strategically, online advertising connects your website with people searching for your products and services. Online marketing solutions let you present offsite images, videos, and links that motivate customers to interact with your business. They familiarize viewers with your brand and convert them into customers. We accomplish these objectives by tailoring an ad campaign that meets your goals and fits your budget.

What Is Search Engine Marketing (SEM/PPC)?

Search engine marketing (SEM) gives your company strong rankings in major search engines such as Google or Bing. It’s a pay-per-click (PPC) ad ranking strategy that gives your company first-page visibility and priority attention. You don’t get that if your website link is lost among millions of similar search results. SEM works effectively because we use analytics to identify your market and relevant keywords to generate targeted search results. Companies large and small use SEM marketing, but you can build an ad campaign that meets your budget.

What Ad Networks do you work with?

Our clients have had ongoing success with our Google Display Ads, Google PPC Search Ads, Instagram Ads, Facebook Ads, LinkedIn Ad Networks, and YouTube Ads. We are constantly reviewing new advertising strategies such as AI-supported search engine marketing platforms.

How do you determine which ad networks will produce the most ROI?

Before creating or placing your ads, we conduct research to identify the platforms your target market is most likely to visit. After placement, we review ad performance by evaluating visitor analytics, conversion statistics, sales, and other data. We periodically reassess these measures to assess their continuing effectiveness.

How much does it cost to mount a strong advertising campaign?

SEM costs vary widely. We control your expenditures by creating an ad campaign based on your business goals and your budget. Ultimately, you pay for each click that brings a visitor to your website. Until we see your preliminary analytics, we can only estimate the numbers and potential costs.

We recommend restraint when initiating an ad campaign. Once your ad generates data, we can examine its progress based on site visits, customer conversions, and ROI. We then recommend an advertising strategy that considers long-term results.

How long does it take to generate ROI from an Online Advertising campaign?

Search engine marketing campaigns often produce immediate results. Website analytics allow us to review your data once it goes live. This allows us to measure ROI based on real-time results.

What Makes Us The Best PPC Ads Agency?

Complete Access

You retain full ownership and access to your accounts

PPC Experts

Our experts monitor and manage your ad campaigns

You Own Everything

You retain your intellectual property rights

Transparent Pricing

We provide honest pricing with no hidden fees

Honest Reporting

Our reports provide genuine results and data

No long-term contracts

You can cancel or modify your plan at any time

Let's get started

Get in touch

At WebLight Media, we believe that your website should be an active partner in producing your success. Our creative website designs and innovative marketing strategies help you accomplish this goal.

To learn more about our full range of marketing solutions, call us at 860-560-1863 or leave a message on our contact page.

We are a digital marketing firm with inhouse resources for your each and every branding need. Send us a message or call or email us for any enquiries or help.

35 Juniper LN W
Glastonbury, CT 06033

info@weblightmedia.com

860-560-1863

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